If you want to write an e-book to help boost the number of visitors to your website and increase the amount of interest in your product or service, there are a number of factors to consider that go beyond the technical question of "How do I do it"?
One of the first set of questions you will want to consider is: Who exactly you are pitching to? Which segment of your niche market are you aiming the e-book at? What problem or set of problems will you be addressing?
Once you have answered those questions you will have a better idea of how long your e-book will need to be to cover the issues you wish to discuss.
Do not be afraid to publish a lengthy book if your subject merits it. Put in all the information that you feel is necessary. People will not usually complain about "too much" information, provided the information is free of waffle and rich in relevant detail.
What do you aim to achieve for your business with your e-book?
Are you aiming to offer your e-book as an incentive for visitors to your website to sign up to your newsletter? Or are you going to sell the e-book and then hope for follow up sales based on the content of the book?
If you are aiming to sell your e-book rather than give it away, then you need to think about the price bracket you are aiming for.
When publishing their first e-book, many people have a tendency to sell themselves short by setting a single figure price when you could easily add a second digit to the number and increase sales at the same time.
Of course, there may be a good reason for setting a lower price.
An e-book with just thirty or so pages for example would have to have some killer content in it for the reader not to feel ripped off at paying $35 for a 2,000 word pdf file!
Another reason for a lower price might be that you have a great one-time-offer (OTO) to hit the seller with, or a great offer to make on the back end after laying out your case in the content of the book.
However, in many cases, the perceived value of an e-book project can be greatly enhanced by taking some care over the appearance, by using some illustrations and so forth.
Another way to increase the value of the product and raise the price is to go beyond writing a single e-book and think in terms of producing a cohesive package of related products which you would use to brand yourself as THE expert in your chosen niche.
Supplement the e-book with a series of spin off reports. Then produce a podcast and a video series in which you introduce the concepts behind the book, discuss it in an interview, go into the story of how you conceived of the need for the e-book and so on.
Set up a blog about the books and write a series of posts discussing different topics that feed into the subject of the e-book package.
What I am suggesting is that you can greatly enhance the value of your e-book by turning it into something bigger, an online media event that will add to the perceived value of the e-book and enable you to offer it for a realistic price that will be several dollars higher than the price you first pulled out of thin air.
Remember, once the project is completed, you can sell it over and over again without making any more effort.
David Hurley is a regular contributor of articles on Internet marketing techniques. His website, which focuses on Internet markting success strategies, is at => http://grasp the nettle.com.
Article Source: http://EzineArticles.com/?expert=David_P_Hurley
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Tuesday, February 24, 2009
Monday, December 8, 2008
How To Make Money Writing Articles.
Have you ever thought about the fact that you can change your present financial state just by writing articles online?
Writing articles can be as easy as just talking to your friends. Now, the question is if writing articles can be as easy as just talking to my friends, then how can I make money writing articles?
If you are someone who go online to search for information a lot, you will notice that whenever you open any site, you will see several information in form of articles or reviews.
You see, website owners have websites to make money and the only way they can make money is by advertising their products or services. Now, one of the ways website owners usually advertise their products or services is by writing articles and submitting it to articles directories. And in submitting articles to article directories to promote their products or services, they will need to write several articles weekly of which most of these website owners do not have the time to write as much articles as they aught to because of some other things they could be involved in. So what they usually do is to hire someone to write the articles for them.
Now this is how you make your own money. Go to places like getacoder.com or getafreelancer.com and register with them. It’s free to register. Login and you will see several website owners who are looking for writers to write articles on their products or services. Yours is to place a bid and if your bid is okay by the website owner, he will certainly give you the job. You will also see some other people who are looking for those who will update their blogs for them daily or weekly.
Who says you can’t make money writing articles?
Lets say you see a webmaster who is ready to pay you $100 for writing a certain number of pages of article for him within 3 day, if you can complete the job within 3 days, that means you have made $100 in 3 days and you still have about 27days left in the month to write articles for more people and make much more.
What If I Cant Write?
This is no problem at all. Just get the job and then hire someone who will write the articles for you at a price lower than the price at which you took the job. Ensure the job is well done before paying because if you do not check how good the job is, your name is at risk and you may loose some other jobs. Remember you are taking the job as though you are the one doing it yourself.
You need to understand that for you to last long in this business, it takes hard work and sincerity. Deliver jobs at the appropriate time, don’t deliver jobs days after your promised date as this will discourage people from giving you other jobs.
Most of these people will pay you through wire transfer or paypal. Visit those sites today and see for yourself.
Your Success is my concern.
Writing articles can be as easy as just talking to your friends. Now, the question is if writing articles can be as easy as just talking to my friends, then how can I make money writing articles?
If you are someone who go online to search for information a lot, you will notice that whenever you open any site, you will see several information in form of articles or reviews.
You see, website owners have websites to make money and the only way they can make money is by advertising their products or services. Now, one of the ways website owners usually advertise their products or services is by writing articles and submitting it to articles directories. And in submitting articles to article directories to promote their products or services, they will need to write several articles weekly of which most of these website owners do not have the time to write as much articles as they aught to because of some other things they could be involved in. So what they usually do is to hire someone to write the articles for them.
Now this is how you make your own money. Go to places like getacoder.com or getafreelancer.com and register with them. It’s free to register. Login and you will see several website owners who are looking for writers to write articles on their products or services. Yours is to place a bid and if your bid is okay by the website owner, he will certainly give you the job. You will also see some other people who are looking for those who will update their blogs for them daily or weekly.
Who says you can’t make money writing articles?
Lets say you see a webmaster who is ready to pay you $100 for writing a certain number of pages of article for him within 3 day, if you can complete the job within 3 days, that means you have made $100 in 3 days and you still have about 27days left in the month to write articles for more people and make much more.
What If I Cant Write?
This is no problem at all. Just get the job and then hire someone who will write the articles for you at a price lower than the price at which you took the job. Ensure the job is well done before paying because if you do not check how good the job is, your name is at risk and you may loose some other jobs. Remember you are taking the job as though you are the one doing it yourself.
You need to understand that for you to last long in this business, it takes hard work and sincerity. Deliver jobs at the appropriate time, don’t deliver jobs days after your promised date as this will discourage people from giving you other jobs.
Most of these people will pay you through wire transfer or paypal. Visit those sites today and see for yourself.
Your Success is my concern.
Tuesday, November 18, 2008
Easy Way To Make Your Own Ebooks Without Writing A Word
Many online marketers now make a living by putting together their own products. Among the most popular digital products to sell are eBooks and special reports. These are texts in written form where useful and desired information can be conveyed. Indeed, information is what empowers the internet. It’s not called the information superhighway for nothing, after all. People log online to search for information.
If you have the info they need, then they will come to you. And if this information has a lot of value, you could sell the same and make some wonderful profit. And since words are the immediate tools of communication in the World Wide Web, information is often conveyed in written form, i.e. the aforementioned eBooks and special reports.
But preparing written lot is not easy. For people, not everyone could write. And those who could often don’t land the time to set about on such a project.
Fortunately, there are some alternative ways you could take which would allow you to create your own eBook or special report without having to write down a single word. Let’s take a look at 5 of these options.
1. Gather some articles and compile them in a single mass. This would be the easiest way to prepare your own digital product. These articles can be PLR all which grant you the liberty to alter them and use their content anyway you please. Or they may be articles written by other people, which you have collected from renowned websites like www.ezinearticles.com or www.goarticles.com .
If you choose the latter, just make sure that you respect the terms and conditions of their work, primary of which is the formation of the original author’s resource box. You can’t just truss up articles left and right, regardless. Make sure that one article would flow logically to the next. You can ensure this by studying the articles you want to carry.
2. Conduct an interview with an expert and record the session. Thereafter, hire someone from www.rentacoder.com , www.elance.com or www.guru.com to transcribe the conversation you had with the said expert. You’d be surprised how comfortably you could figure in up 50 to 200 pages worth of essential reading material using this method.
3. Buy an substantive eBook or special report that comes with private label rights. This would enable you to alter the contents of the work, and even name yourself as the author of it. You could add some materials as you feel are important, or better yet, you could unite two, three, or even ten of these PLR eBooks or special reports to come up with a huge collection of learning worthy of some notice.
4. Hire a ghostwriter to prepare an eBook or a special report for you. There are many, many freelance writers looking for work at the websites we hold mentioned in no. 2. It’s just a matter of selecting the best writer for the job at an expense that will not be too damaging to your pocket. Expect to pay $200 to $1,000 for a 50 page eBook, however.
5. Here’s a different approach. Go on an internet marketing forum, and ask a query. A commendable ideal would be “How Could You Profit From The Internet With A $0 Means.” For certain, you’ll get some amazingly illuminating replies. Compile these replies all along you’ll bear enough materials to come up with an eBook or a special report. Ask the posters’ permission to avoid any copyright theories. Chances are, they’ll agree, provided that a link to their respective websites would be included in your work.
Lack of writing command, or the time to write at that, is never a bar for the production of your own digital products. All you need is a little imagination, and hopefully, the suggestions above have stirred up some ideas in your head.
About the Author
I love to get people to take action and, help themselves.Sign up for my newsletter and get Create your own eBook free along with 4 others. Clickduck@aweber.com http://www.clickduckebooks.com
Published At: www.Isnare.com
Permanent Link: http://www.isnare.com/?aid=128652&ca=Internet
If you have the info they need, then they will come to you. And if this information has a lot of value, you could sell the same and make some wonderful profit. And since words are the immediate tools of communication in the World Wide Web, information is often conveyed in written form, i.e. the aforementioned eBooks and special reports.
But preparing written lot is not easy. For people, not everyone could write. And those who could often don’t land the time to set about on such a project.
Fortunately, there are some alternative ways you could take which would allow you to create your own eBook or special report without having to write down a single word. Let’s take a look at 5 of these options.
1. Gather some articles and compile them in a single mass. This would be the easiest way to prepare your own digital product. These articles can be PLR all which grant you the liberty to alter them and use their content anyway you please. Or they may be articles written by other people, which you have collected from renowned websites like www.ezinearticles.com or www.goarticles.com .
If you choose the latter, just make sure that you respect the terms and conditions of their work, primary of which is the formation of the original author’s resource box. You can’t just truss up articles left and right, regardless. Make sure that one article would flow logically to the next. You can ensure this by studying the articles you want to carry.
2. Conduct an interview with an expert and record the session. Thereafter, hire someone from www.rentacoder.com , www.elance.com or www.guru.com to transcribe the conversation you had with the said expert. You’d be surprised how comfortably you could figure in up 50 to 200 pages worth of essential reading material using this method.
3. Buy an substantive eBook or special report that comes with private label rights. This would enable you to alter the contents of the work, and even name yourself as the author of it. You could add some materials as you feel are important, or better yet, you could unite two, three, or even ten of these PLR eBooks or special reports to come up with a huge collection of learning worthy of some notice.
4. Hire a ghostwriter to prepare an eBook or a special report for you. There are many, many freelance writers looking for work at the websites we hold mentioned in no. 2. It’s just a matter of selecting the best writer for the job at an expense that will not be too damaging to your pocket. Expect to pay $200 to $1,000 for a 50 page eBook, however.
5. Here’s a different approach. Go on an internet marketing forum, and ask a query. A commendable ideal would be “How Could You Profit From The Internet With A $0 Means.” For certain, you’ll get some amazingly illuminating replies. Compile these replies all along you’ll bear enough materials to come up with an eBook or a special report. Ask the posters’ permission to avoid any copyright theories. Chances are, they’ll agree, provided that a link to their respective websites would be included in your work.
Lack of writing command, or the time to write at that, is never a bar for the production of your own digital products. All you need is a little imagination, and hopefully, the suggestions above have stirred up some ideas in your head.
About the Author
I love to get people to take action and, help themselves.Sign up for my newsletter and get Create your own eBook free along with 4 others. Clickduck@aweber.com http://www.clickduckebooks.com
Published At: www.Isnare.com
Permanent Link: http://www.isnare.com/?aid=128652&ca=Internet
Friday, November 7, 2008
How To Promote Your Products and Services
It’s not just having a product to sell or having the most beautiful website, but its about marketing what you have. You can have the best product in this world but without marketing, your product will remain in the same position it has always been without any one noticing it. No marketing, no sales.
There are several methods of marketing your products and services online and you will be the one to try everything out and choose which one works best for you.
The first marketing strategy is Email Marketing. You simply send emails to a list of email addresses which you already have by giving them information about your products and services. Now before I go on , i will like to tell you how you can get several list of email addresses. Just tell those who visit your website to enter their names and email addresses into a form you would have provided on your website. Tell them that the essence of their names is to give them additional information and periodic updates of your products and services as well as other information which might be of interest to them. Once you have your list, start giving them the necessary information they require. Please note, that the email you will be sending to these people should not be only to tell them about your product and services, give them additional information as you promised, add value to their lives and before you know it, buying your product will not be a difficult task for them.
Another Internet Marketing strategy which is the simplest is using Forums. What people simply do at forums is talk about several issues that concerns them. All you need to do is to join a forum that is related to your product. This is what i mean, lets say you are selling an anti-acne product, go to Google.Com ant type in anti-acne forums. Join forums that are active and forums that have a large number of members. Make relevant contributions to topics relating to your product and at the end of your contributions, leave a link back to your website. Some times, you may be the one to start a discussion.
Lastly, place a classified advert in your local news papers. Your adverts should be in newspapers related to your products and services.
Start promoting you business today.
This is to your success.
There are several methods of marketing your products and services online and you will be the one to try everything out and choose which one works best for you.
The first marketing strategy is Email Marketing. You simply send emails to a list of email addresses which you already have by giving them information about your products and services. Now before I go on , i will like to tell you how you can get several list of email addresses. Just tell those who visit your website to enter their names and email addresses into a form you would have provided on your website. Tell them that the essence of their names is to give them additional information and periodic updates of your products and services as well as other information which might be of interest to them. Once you have your list, start giving them the necessary information they require. Please note, that the email you will be sending to these people should not be only to tell them about your product and services, give them additional information as you promised, add value to their lives and before you know it, buying your product will not be a difficult task for them.
Another Internet Marketing strategy which is the simplest is using Forums. What people simply do at forums is talk about several issues that concerns them. All you need to do is to join a forum that is related to your product. This is what i mean, lets say you are selling an anti-acne product, go to Google.Com ant type in anti-acne forums. Join forums that are active and forums that have a large number of members. Make relevant contributions to topics relating to your product and at the end of your contributions, leave a link back to your website. Some times, you may be the one to start a discussion.
Lastly, place a classified advert in your local news papers. Your adverts should be in newspapers related to your products and services.
Start promoting you business today.
This is to your success.
Wednesday, October 22, 2008
How to Create Products That Sell Fast Online
Creating a product is one thing and creating a product that will sell like hotcakes online is another. This will require not only expertise but enormous time, planning, and precise execution as well to make sure that people online will find the product appealing, valuable, and worth every penny.
Here's how you can create products that sell fast online:
1. Give your potential clients what they want. The best way to convince people to shell out money is to offer them with products that they will find interesting and relevant to their lives. Before you start creating any type of product, ensure that it will address the needs, demands, or wants of those people you are serving. It would help if you can run a survey on your website or on relevant blogs to figure out what type of products your potential clients are looking for. By doing so, you can easily get the pulse of these people and you can make this difficult endeavor a lot easier and well-guided.
2. Add value to your products. Adding additional value to your offerings will help you increase your customer satisfaction and your conversion rate as it can make your products look more enticing and more valuable to the eyes of your potential clients. You can add some exciting features and benefits that will make your customers feel that your product is a great buy.
3. Offer great deals. As you might already know, online users or people in general simply love getting something for free. You can easily boost your sales leads by throwing away freebies (like short ebooks, tutorials, ecourses, reports, newsletters, etc.) that are closely related to your main products. It will also be a great idea if you can offer huge discounts especially to your first-time buyers so they will be enticed to try your products.
4. Go with niches that are not very competitive. As a marketer, you need to understand that tight competition over the World Wide Web will make it much difficult for you to make a decent sale no matter how good your products are. So, try your best to target niches that are not very congested so you can increase your chances of making a sale. Do a keyword analysis and pick the search terms that popular within your chosen niche but are ignored by other marketers.
Do you want to learn more about how I do it? I have just completed my brand new guide to article writing success, 'Your Article Writing and Promotion Guide'
Download it free here: Secrets of Article Writing
Do you want to learn how to build a big online subscriber list fast? Click here: Secrets of List Building
Sean Mize is a full time internet marketer who has written over 9034 articles in print and 14 published ebooks.
Article Source: http://EzineArticles.com/?expert=Sean_R_Mize
Here's how you can create products that sell fast online:
1. Give your potential clients what they want. The best way to convince people to shell out money is to offer them with products that they will find interesting and relevant to their lives. Before you start creating any type of product, ensure that it will address the needs, demands, or wants of those people you are serving. It would help if you can run a survey on your website or on relevant blogs to figure out what type of products your potential clients are looking for. By doing so, you can easily get the pulse of these people and you can make this difficult endeavor a lot easier and well-guided.
2. Add value to your products. Adding additional value to your offerings will help you increase your customer satisfaction and your conversion rate as it can make your products look more enticing and more valuable to the eyes of your potential clients. You can add some exciting features and benefits that will make your customers feel that your product is a great buy.
3. Offer great deals. As you might already know, online users or people in general simply love getting something for free. You can easily boost your sales leads by throwing away freebies (like short ebooks, tutorials, ecourses, reports, newsletters, etc.) that are closely related to your main products. It will also be a great idea if you can offer huge discounts especially to your first-time buyers so they will be enticed to try your products.
4. Go with niches that are not very competitive. As a marketer, you need to understand that tight competition over the World Wide Web will make it much difficult for you to make a decent sale no matter how good your products are. So, try your best to target niches that are not very congested so you can increase your chances of making a sale. Do a keyword analysis and pick the search terms that popular within your chosen niche but are ignored by other marketers.
Do you want to learn more about how I do it? I have just completed my brand new guide to article writing success, 'Your Article Writing and Promotion Guide'
Download it free here: Secrets of Article Writing
Do you want to learn how to build a big online subscriber list fast? Click here: Secrets of List Building
Sean Mize is a full time internet marketer who has written over 9034 articles in print and 14 published ebooks.
Article Source: http://EzineArticles.com/?expert=Sean_R_Mize
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